Tuesday, November 20, 2007

Keith Latman 3

You may hear the name "Keith Latman" and believe that it sounds familiar. It probably does. Keith Latman was born Richard Keith Latman. He became known throughout the world when he created the first extremely inexpensive computer system in the hopes to make a computer available to everyone. Unfortunately his first dream fell through, but that hasn’t stopped Keith from pursuing others, and from changing the world, one program at a time.

Difficult Times
Keith Latman’s first company was Microworkz. This company became extremely popular and found very wealthy backers when it arrived on the scene, in part because of the design and plan Keith had for selling the world the first $299 computer, which was called the Webzter Jr. He worked with EarthLink to add a years worth of internet connection to the computer, which cost about $240 by itself.

Things slid downhill quickly, however, when production problems and issues with EarthLink caused the company to be unable to fulfill the orders that were pouring in. Over 100 people’s credit cards were billed and no computer was sent out. Keith Latman has acknowledged that this was an oversight in the ordering center and has spent 7 years purchasing a computer (one per month) for everyone that did not receive the Webzter Jr. that they ordered.

Moving On
Keith took the lessons that he’d learned from Microworkz and created a new company, called iMagicLab.com. iMagicLab.com is a company and program that focuses on helping car dealerships develop a lasting relationship with their clients. The product starts with Dealer CPM, which is a piece of technology that can help car dealers to report on the performance of a dealership very quickly. Dealers can look at the profit in their dealership and can create worksheets for their clients that will help them to understand the value of the vehicle that they are getting.

The best part about Dealer CPM is that dealers will be easily able to stay in touch with all of the customers that they have sold a vehicle to. It allows dealers to schedule follow-up calls or letters so that the next time the customer needs a new, or previously owned vehicle, they will go to purchase it from someone who has remembered them and has kept in touch.
iMagicLab.com also has a system in place for dealers who sell their vehicles online! This program allows these dealers to contact their buyers, either by e-mail or by mass e-mailing, extremely easily.

Never Giving Up
Keith Latman is a man who knows what he’s doing when it comes to internet technology. He is always furthering his expertise, and has just recently received certification in Video Game Creation and Web Design & Flash Animation so that he can create even more amazing programs. Keith Latman is a man who hasn’t let adversity get him down. Instead, he has risen like a phoenix from the ashes to become a valuable asset to the IT community.
More Information: http://www.imagiclab.com

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